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Home > EMPOWER Press/Media > Afterburner's Revolutionary Two-day Planning Workshop Takes Brainstorming to a New Level for Veterinary Centers of America

Afterburner's Revolutionary Two-day Planning Workshop Takes Brainstorming to a New Level for Veterinary Centers of America

A group of 15 participated in the intensive course meant to develop the team's planning process in Palm Springs, California

Atlanta, March 26, 2013 — the leading provider of pet health care in the US participated in an intensive, experiential experience centric to the planning process developed by Afterburner, Inc. A group of elite military personnel-turned-civilian professionals, Afterburner is a global leadership consulting firm headquartered in Atlanta. The consultants' experience using a continuous improvement process during service helps bring the firm's Flawless Execution model to millions of professionals around the world.

The Afterburner workshop will help VCA bring an already elevated level of service even higher with in-depth workshop on the six-step planning method of the model. Through the six steps, the 15-person group was able to complete an executable 90 day plan. The strategically sound plan included threat assessment, contingency planning, and a course of action. Collaborative tactics like Teamstorming℠ are used to leverage cognitive diversity and stakeholder buy-in.

The Flawless Execution® model was designed to increase productivity and efficiency among staff by integrating tactical and strategic alignment company-wide. The model's various interdependent parts work conjunctively to increase communication and strengthen planning processes while instilling a culture of Debriefing.

To learn more about Afterburner's innovative approach to professional development and strategy, visit or call (404)-835-3500.

About Afterburner

Afterburner Inc., founded in 1996 by U.S. Air Force fighter pilot Jim "Murph" Murphy, trains organizations around the world in the simple, scalable improvement processes of Flawless Execution through the Three E's—Empower, Equip, and EmbedSM. With a client list that includes over 30% of the U.S. Fortune 500, Afterburner is among Inc. Magazine's "Inc. 500 List of America's Fastest Growing Companies" and has been featured in the Wall Street Journal, Business Week, Financial Times, Newsweek, and Meetings and Conventions Magazine. Afterburner has also appeared on CNN, CNBC, Fox News, and Bloomberg News. For information on Afterburner's Flawless Execution model, please visit

About VCA Antech

We own, operate and manage the largest networks of freestanding veterinary hospitals and veterinary-exclusive clinical laboratories in the country, additionally we are the largest provider of online communication, professional education and marketing solutions to the veterinary community. We also supply diagnostic imaging equipment to the veterinary industry.

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