Schedule Your Mission Now!

I'd Like to Learn More About:

We will not share any of this information with anyone, ever.
Read our Privacy Policy

Mission Brief Monthly Newsletter Sign up to receive tips, tools, and techniques from our expert consultants delivered straight to your inbox each month. more Client Testimonials Check out what some of our clients
are saying about Afterburner more
Black Ops Learn more about our latest
program, Black Ops more

Home > EMPOWER Press/Media > Afterburner® Founder & CEO Delivers Leadership Training to ING Representatives at Annual Conference

Afterburner® Founder & CEO Delivers Leadership Training to ING Representatives at Annual Conference

The group of 125 representatives from the financial services provider participated in the Flawless Execution® training in Uncasville, CT

Atlanta, March 4, 2013 — Jim "Murph" Murphy, creator of the nationally acclaimed Flawless Execution® model, was the featured speaker at ING's annual conference last week in Uncasville, CT. The group of more than 100 attendees learned the fundamental components of the model, a communication-based management approach that utilizes military processes to institute organizational change.

Applicable to any company in any industry, the model fosters an environment where attention to detail and accountability lead to improvements in productivity and efficiency. The results-oriented model is especially relevant to the financial industry, where errors and unpreparedness can result in dire consequences.

With a strong industry presence and several strategic acquisitions, ING U.S. has become a top-ranking financial products and services provider. It offers retirement, insurance, and investment management services to more than 13 million customers worldwide. As the company continues to grow, the model's continuous improvement process will help to facilitate and develop a culture of strategically aligned execution.

Comprised of sequentially interdependent functions, the Flawless Execution® model serves as a map to comprehensively preparing and executing any organizational initiative. The core process of Plan.Brief.Execute.DebriefSM embodies the primary means necessary to successfully execute a mission. Beginning with a holistic planning procedure in the Six Steps to Combat Mission PlanningSM, followed by a team Brief, and ending post-execution with a full-team Nameless, Rankless STEALTH DebriefSM, the model empowers managers and directors with a leadership style that ensures preparedness and flexibility.

As an F-15 instructor pilot, "Murph" employed the continuous improvement process to successfully complete missions all over the world. Realizing the process' universal applicability, he designed the Flawless Execution® model to incorporate these tactics into a results-oriented business model. With 30 elite fighter pilots and Navy SEALs, Afterburner teaches the model to hundreds of top companies in the US and around the world each year.

To learn more about Afterburner's innovative approach to professional development and strategy, visit or call (404)-835-3500.

About Afterburner

Afterburner Inc., founded in 1996 by U.S. Air Force fighter pilot Jim "Murph" Murphy, trains organizations around the world in the simple, scalable improvement processes of Flawless Execution, which encompasses the Three E's-Empower, Equip, and EmbedSM. With a client list that includes over 30% of the U.S. Fortune 500, Afterburner is among Inc. Magazine's "Inc. 500 List of America's Fastest Growing Companies" and has been featured in the Wall Street Journal, Business Week, Financial Times, Newsweek, and Meetings and Conventions Magazine. Afterburner has also appeared on CNN, CNBC, Fox News, and Bloomberg News. For information on Afterburner's Flawless Execution model, please visit

About ING

ING U.S. constitutes the U.S.-based retirement, investment and insurance businesses of Netherlands-based ING Groep N.V. (NYSE: ING). Through the ING U.S. family of companies, we serve the financial needs of approximately 13 million individual and institutional customers with a comprehensive array of products and services, including retirement plans, IRA rollovers and transfers, stable value, institutional investment management, mutual funds, alternative investments, life insurance, employee benefits, fixed and indexed annuities and financial planning. Our dedicated workforce of more than 7,000 employees is focused on ING U.S.'s mission to make a secure financial future possible—one person, one family and one institution at a time. For more information, visit

back Back to Press/Media